
Death Summary: Sydney Yallen died on February 17, 2009 as a result of a stroke, he was 85.
The family has asked that contributions can be made in his name to the Inter/Media Charitable Foundation or the American Stroke Association.
Who was Sydney Yallen : Yallen was the founder of Inter/Media Advertising, which later became the Inter/Media Group of Companies, a $450 million media organization.
Some of Inter/Media group’s clients included Sanyo, Discover Card, Clorox Brands, Black & Decker, Glad and numerous other companies.
Yallen’s company is credited with being at the forefront of the direct-response advertising industry.
The family has asked that contributions can be made in his name to the Inter/Media Charitable Foundation or the American Stroke Association.
Who was Sydney Yallen : Yallen was the founder of Inter/Media Advertising, which later became the Inter/Media Group of Companies, a $450 million media organization.
Some of Inter/Media group’s clients included Sanyo, Discover Card, Clorox Brands, Black & Decker, Glad and numerous other companies.
Yallen’s company is credited with being at the forefront of the direct-response advertising industry.
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